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FXS vs FXO: what’s the difference?

Many businesses today are implementing Voice over Internet Protocol (VoIP) phone systems in their office, to replace traditional phone lines – and for good reason. VoIP provides significant advantages, including the ability to make and receive calls from anywhere and at any time, cost savings, a more reliable signal, and more. But before you start […]

How to respond to negative feedback online

From restaurants to sports equipment vendors, no business is immune from negative feedback online. With more and more people spending hours on the Internet every day, customers are quick to voice their opinions about businesses. And their comments aren’t always positive. You might wonder how do you respond when you receive a negative review from […]

How boring brands can win on social media

As a business owner, you may think social media isn’t worth the effort. You may have dabbled in Twitter, Facebook, or LinkedIn and seen minimal (if any) results. Of course there are other businesses that do well on these platforms – like Nike or Google – you may think. But these are exciting brands! What […]